Utshintsho kwidijithali: Xa iiCMOs kunye neeCIO zidibana, wonke umntu uyaphumelela

Ixesha lokuFunda: 3 imizuzu Ukutshintsha kwedijithali kukhawulezisiwe kwi-2020 kuba kuye kwafuneka. Ubhubhane wenza ukuba iinkqubo zokuphambuka ekuhlaleni zifuneke kwaye zahlaziya uphando lwemveliso ekwi-Intanethi kunye nokuthengwa kwamashishini nabathengi ngokufanayo. Iinkampani ezazingenabo ubukho bedijithali obunyanzelekileyo zanyanzeliswa ukuba zikhule ngokukhawuleza, kwaye iinkokheli zeshishini zafudukela kwinxaso-mali kumnatha wonxibelelwano lwedatha eyenziweyo. Oku kuyinyani kwindawo ye-B2B kunye ne-B2C: Ubhubhane unokuba nokudlulisela phambili ngokukhawuleza kwimephu yendlela

Iindlela ezintlanu zokuThengisa iiCMO kufuneka zithathe amanyathelo kwi2020

Ixesha lokuFunda: 4 imizuzu Kutheni impumelelo iphuma kwisicwangciso esikhubekisayo. Ngaphandle kokwehla kohlahlo-lwabiwo mali lokuthengisa, iiCMOs zisenethemba malunga nokukwazi ukufikelela kwiinjongo zabo ngo-2020 ngophando lonyaka lukaGartner luka-2019-2020 lwe-CMO Spend Survey. Kodwa ukuba nethemba ngaphandle kokuthatha amanyathelo akunampumelelo kwaye uninzi lweeCMOs zisenokungaphumeleli ukucwangcisela amaxesha anzima angaphambili. Ii-CMOs zibhetyebhetye ngakumbi ngoku kunokuba zazinjalo ngexesha lokudodobala koqoqosho okokugqibela, kodwa oko akuthethi ukuba banokuzimela ukuze baphumeze umngeni

Intsomi ye-DMP kwintengiso

Ixesha lokuFunda: 3 imizuzu Amaqonga oLawulo lweDatha (DMPs) eza kwindawo yeminyaka embalwa edlulileyo kwaye abonwa ngabaninzi njengomsindisi wentengiso. Apha, bathi, sinokuba "nerekhodi yegolide" kubathengi bethu. Kwi-DMP, abathengisi bathembisa ukuba unokuqokelela lonke ulwazi oludingayo lokujonga i-360-degree yomthengi. Ingxaki kuphela-ayisiyonyani nje. UGartner uchaza i-DMP njengeSoftware efaka idatha kwimithombo emininzi

Izizathu ezi-3 zokuThengiswa kwamaQela ziyasilela ngaphandle koHlahlelo

Ixesha lokuFunda: 3 imizuzu Imveli yemveli yomthengisi ophumeleleyo ngumntu ohamba (mhlawumbi ene-fedora kunye nebrifkheyisi), exhobile charisma, ukucenga, kunye nenkolelo kwinto abayithengisayo. Ngelixa ukuthandeka kunye nomtsalane ngokuqinisekileyo kudlala indima kwintengiso namhlanje, uhlalutyo luvele njengesixhobo esibaluleke kakhulu kulo naliphi na ibhokisi leqela elithengisayo. Idatha isisiseko senkqubo yokuthengisa yanamhlanje. Ukwenza okuninzi ngaphandle kwedatha kuthetha ukukhupha ukuqonda okufanelekileyo

Yintoni i-Intanethi yezinto? Kuthetha ntoni ukuThengisa?

Ixesha lokuFunda: 2 imizuzu Ukunxibelelana kwe-Intanethi kuya kuba yinto yokwenene kuso nasiphi na isixhobo. Oku kuya kudlala indima enkulu kwidatha enkulu kunye nentengiso kwikamva lethu elikufutshane. UGartner uqikelele ukuba ngo-2020 kuya kubakho izixhobo ezingaphezulu kwe-26 yezigidigidi ezixhumeke kwi-Intanethi. ] = [op0-9y6q1 Yintoni i-Intanethi yeZinto zeZinto ibhekisa kwizinto esingazicingi njengokuqhagamshelwa. Izinto zinokuba ngamakhaya, izixhobo, izixhobo, izithuthi, okanye abantu. Abantu baya kuthanda