Imeko yeNtengiso zeNtlalo

ntengiso zentlalo yoluntu

Ngelixa le infographic ibonelela ngokuqonda kwiqonga ngalinye lentengiso lentlalontle, ndinqwenela ukuba kungathatha inyathelo eliya phambili kwaye okunene kuxoxwe ngento esebenza kakuhle kula maqonga entengiso. Umzekelo, ku-Facebook-intengiso eqhuba incoko kunye nokuzibandakanya kwiphepha le-Facebook lenkampani- kunye nokujolisa kugqityiwe kubaphulaphuli abasebenzayo-kuqhuba awona manqanaba aphezulu okuguqula.

Ngenxa yokwamkelwa kwabathengi ngamajelo eendaba ezentlalo, ngaphezulu kwe-75% yeempawu ziye zadibanisa intengiso yoluntu kuhlahlo-lwabiwo mali lokudibanisa. Nangona kunjalo, uninzi lwabo aluqinisekanga malunga nendlela yokulinganisa impumelelo yale ndlela intsha. I-infographic yakutshanje ye-Uberflip ibonisa ukwamkelwa okwandayo kweentengiso zentengiso phakathi kwabathengisi, isixa seedola esabiwe kula majelo, kunye nokusebenza kwala maphulo eendaba eendaba. Isuka e I-infographic: Umbuso weNtengiso zeNtlalo

Iintengiso ze-ROI yeNtlalontle

enye izimvo

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    Kutshanje sinesithethi kwiklasi yam ye-Social Media ejongene nombandela wokulinganisa i-ROI yentengiso yentlalo kwaye safunda inqaku ngesihloko. Zininzi iindlela zokulinganisa i-ROI kunye nento endiyithathileyo kuzo zombini intetho kunye nenqaku, kukuba indlela yokulinganisa i-ROI yentengiso yentlalontle ixhomekeke ngokupheleleyo kukhetho lwenkampani kunye neqonga elisetyenzisiweyo. Umzekelo, ukulinganisa impumelelo ye-akhawunti ye-Twitter yenkampani inokusekelwe kwinani labalandeli abatsha ngeveki. Nangona kunjalo, ndicinga ukuba omnye umba uvela kuba, umzekelo, inani labalandeli abatsha be-Twitter libonisa njani iinjongo zokuthenga?

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