I-PPC ikwandisa njani ukuThengisa okungaphakathi

Isikrini Shot 2013 11 18 nge-1.24.00 PM

Enye yeencoko ezinkulu ezenzekayo namhlanje yindlela yokwaba imali yakho ngeenzame zakho zokuthengisa ngaphakathi. Abathengisi, ngokomndilili, basebenzisa ngaphezulu kwe-13 yamaqhinga ahlukeneyo kwizicwangciso zabo zokutsala izikhokelo ezitsha (umthombo: Institute Marketing Marketing Institute), kubandakanya infographics, ukubhloga, imikhankaso ye-imeyile, iividiyo, njl.

Isicwangciso sokuthengisa esingenayo sibukeka sihlukile kwishishini ngalinye nakwishishini. Uhlahlo-lwabiwo mali luyahluka ngokunjalo. Kodwa icandelo elibalulekileyo laso nasiphi na isicwangciso sokuthengisa esingena ngaphakathi sisebenzisa izixhobo ezikhoyo ngokufanelekileyo ukuvelisa izikhokelo ezifanelekileyo. Elinye iqhinga elibonisa ngokuqinisekileyo iziphumo kukuhlawula ngokucofa (PPC), kwaye ndincoma ukubandakanya eli qhinga lihlawulelwayo ngakumbi nangakumbi suku ngalunye.

Uninzi lwabathengi bam, hlawula ngokhankaso lokucofa kuyafuneka kwaye bayasebenza. Ngoba? Kuba sisebenza kunye neyethu Amaqabane e-PPC, i-EverEffect, kunye nabaxhasi bethu ukuba:

  • Ngena kwindibaniselwano yamagama aphambili (organic kunye ahlawulelweyo) kwimikhankaso ye-PPC
  • bachithe ixesha ekufumaneni ukuba bazinciphisa njani iindleko zabo ngentengo nganye (CPA)
  • wabele uhlahlo-lwabiwo mali lweeprojekthi ze-PPC inyanga nenyanga

Ngamanye amagama, i-PPC iyasebenza, kodwa kuthatha ixesha ukubonisa iziphumo, njengayo nayiphi na indlela enempumelelo yokuthengisa.

Inxalenye yale nkqubo ichonga ukuba ngawaphi amagama aphambili asebenzela abo bakhuphisana nabo kunye nokuqonda okungcono imeko yokhuphiswano. Sisebenze kunye ne-Ispionage, enkulu ukukhangela isixhobo sokuthengisa, Ukwenza infographic malunga ukuba imikhankaso ye-PPC ingasiphucula njani isicwangciso sakho sokuthengisa esingenayo. Endleleni, safumana izibalo ezinkulu malunga nokuba kutheni i-PPC isebenzela wonke umntu ukusuka kwiivenkile ze-Mom & Pop ukuya kwiinkampani ezinkulu (kwaye kutheni i-Ispionage iququzelela loo maphulo).

Iiprojekthi zePPC zinokusiPhucula njani iSicwangciso-buchule sakho sokuThengisa

2 Comments

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    Ndithethile neenkampani ezininzi ze-PPC, kodwa eyona nto ibaluleke kakhulu onokuyenza kwiphulo lakho lokuthengisa ngamaphepha okufika. Uninzi lweenkampani zikuthengisela into ibe nye enje ngoyilo lwewebhu, okanye iAdwords zikaGoogle nje, okanye iipopu, okanye ukuphinda ubeke iseti kwakhona njl njl. yinto yokwenza okanye yokuqhekeka kwintengiso ekwi-Intanethi, uyayifuna yonke ipakethe, emva koko uzilolonge / ulungiselele ukusuka apho.Ingeniso yam yeshishini inyuke ngaphezulu kwe-1% kwiinyanga ezimbini emva kokuba ndikhethe iarhente elungileyo eyenze ngaphezulu kwePPC, kodwa ndenze namaphepha okufika kwam, ukuphinda ndibhekise phambili, iintengiso zebhanile, njl.njl. Ndinenombolo kaSimon apha, ungathetha naye. Mnike umnxeba ku-1-60-325.

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