Yibhiliyoni enye yeedola zeYouTube? Ingayiyo.

imaliZininzi izinto ezithethwayo malunga neebhiliyoni zeedola ekuxoxwa ngazo kwaye zadluliselwa malunga nokuthengiswa kwe-YouTube, MySpace, Facebook, njl. Mark Cuban Unayo kuchazwe yintsumpa kuphela enokuhlawula kangako nge-YouTube. Ndiqinisekile ukuba singalibuyisa ixesha, abantu abaninzi bayazibuza ukuba kutheni uMnu Cuban enze imali eninzi njengoko wenzayo kwi-Dot Com bust. Ndakhe ndamva ebizwa ngokuba 'ngusozigidi ngengozi' kwaye ndicinga ukuba ingalunga. Ndiyifundile intwana yebhlog yakhe kwaye kufana nokufunda i-MySpace yamantombazana eneminyaka eli-12. Uthe, uthe, blah, blah, blah.

I-Dot Com boom kunye ne-bust yayiyintsilelo eyimfuneko eyonyusa itekhnoloji kunye newebhu kuqoqosho lwayo. Ininzi yemali echithiweyo yayikhangelwa kwimodeli elungileyo yeshishini. Nangona ingekahlelwa, imodeli yeshishini iqala ukubonakala.

Ndibe ngumgxeki omkhulu wokulinganisa 'i-eyeballs' kodwa kubonakala ngathi yile nto uqoqosho lwewebhu lutsha luthetha ngayo. I-YouTube ayithengwa ngenxa yomxholo okanye itekhnoloji- iyavavanywa kwinqanaba eliphezulu ngenxa yenani lamalungu abaphulaphuli abanalo. Ukuba iibhiliyoni zeedola zininzi kakhulu kwi-Youtube, kutheni kufanelekile ukuba uFord athengise iibhiliyoni ezimbalwa? IFord ayenzi nzuzo nokuba… kodwa wonke umntu uyazi ukuba kufanelekile. Ngelishwa, ukuba i-YouTube ithengwa ngamandla amakhulu e-Intanethi… yongeza uninzi lwee 'eyeballs' kuhlobo lwazo.

Oko kubizwa ngokuba yiSabelo seMarike.

Kwaye siqala ukubona ukuqala kweSabelo seMarike esenza imilo kwiwebhu. Google, Yahoo! Kwaye uMicrosoft ujonge kwaye uthenge iSabelo seMarike. Nje ngeziphumo, ikhona Indawo enabaphulaphuli abaninzi kakhulu kukujoliswa njengakuyo nayiphi na i-TV okanye iSitishi seRadio ekujoliswe kuko xa benabaphulaphuli abaninzi. Nangona ingeniso ingekhoyo okwangoku… uninzi lwabaphulaphuli onokuluthenga namhlanje luya kuhlawula kwingeniso yentengiso ngomso. Yimodeli yakudala esebenza nezinye iimodeli zemithombo yeendaba- amaphepha-ndaba ngumzekelo omhle. Imali eninzi yenziwe ngombhalisi kwingeniso yentengiso kunengeniso yombhalisi.

Andiqinisekanga njalo ukuba imodeli yeshishini 'yokuthenga i-eyeballs' yinto elungileyo kumzi mveliso we-Intanethi, nangona. Ndicinga ukuba kuya kufuneka silinde kwaye sibone.

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