Baphumelela njani abathengisi bangaphandle e-China

I-china yentengiso

Kwi-2016, i-China yayiyeyona ntengiso inzima kakhulu, inomdla kwaye inxibelelana ngokwamanani kwihlabathi, kodwa njengoko ilizwe liqhubeka nokunxibelelana phantse, amathuba e-China anokufumaneka ngakumbi kwiinkampani zamanye amazwe. Usetyenziso lwe-Annie kutsha nje lukhuphe umbiko kumandla eselfowuni, eqaqambisa i-China njengenye yezona zinto ziqhubela phambili ekukhuleni kwengeniso yevenkile. Okwangoku, uLawulo lweCyberspace yase China iyalele ukuba iivenkile zeeapps kufuneka zibhalise kurhulumente ukuze abeke esweni ngakumbi umxholo ofumaneka kubasebenzisi base China.

Mininzi imiyalezo exubekileyo ethunyelwa kubathengisi, kwaye kunzima ukwazi ukuba yeyiphi imiceli mngeni iinkampani eziza kujongana nayo ukuzama ukufumana impumelelo kwintengiso yaseTshayina, kodwa ngokuqinisekileyo inokwenzeka- kwaye ndingatsho ukuba kumava okuqala. Ngo-2012, xa inkampani yam yabona impumelelo njengomdlali wehlabathi kwiintengiso eziphathwayo, saqonda ukuba ithuba e-China akufuneki lityeshelwe. Ukwakha ishishini elizinzileyo e-China kufuna ukutshintshwa kwengqondo kunye nesicwangciso esenziwe ngononophelo esilinganisela ukuxubana kwetekhnoloji, ukuqonda ubunzima bemakethi yasekhaya, ukudibana namaqabane anobuchwephesha bendawo yentengiso, kunye nokuzimisela okuhloniphekileyo ukubona Uphumelele ishishini.

Ukuqonda ukuThengisa kwiNtengiso yaseTshayina

Apho abadlali behlabathi bewe khona e-China, amaqhawe asekhaya oshishino anyukile. Kulula ukuba umntu wase-United States athi i-WeChat ikopi ye-Facebook, kodwa enyanisweni, iguqule ukuba zeziphi izinto ezinokufezekiswa ngamaqonga ezentlalo ngokuqonda kunye nokuhlangabezana neemfuno ezizodwa zentengiso yaseTshayina. Kunye ngaphezulu kwesiqingatha sezigidigidi sabasebenzisi abasebenzayo ngenyanga kwilizwekazi lase China, WeChat's impumelelo engagungqiyo I-China ivela ekuhlengahlengiseni imveliso yayo ngaphaya kwenethiwekhi yoluntu esisiseko ukubandakanya ezinye iinkonzo ukuqhubekeka ukudibanisa kubomi babasebenzisi. Iimpawu ezinokubonakala ngathi ziyinto eqhelekileyo njengokuhlawula iindleko zesevisi ivumela i-WeChat ukuba ikwazi ukwahlula kubakhuphiswano abakhulu bamanye amazwe, okhuphisana nabo basekhaya kwaye yongeza ixabiso lokwenyani kumakhulu ezigidi zabasebenzisi be-WeChat. Abathengisi baseNtshona banethuba lokukwazi ukwenza imali kuthungelwano loluntu, uthungelwano olufana ne-WeChat kufuneka luxhomekeke kwincoko yabanye ukuya kwelinye okanye yeqela elincinci.

I-eMarketer iqikelela ukuba inkcitho yentengiso yedijithali iya kufikelela ngaphezulu kune Iibhiliyoni ezingama-80 zeedola e-China ngowama-2020, Imakethi yaseTshayina isenokungacingi ngokwaneleyo malunga nentengiso yemveli kwintengiso yaseTshayina. Ngelixa iintengiso zemveli zaseTshayina zinokubonakala zahlukile kancinci kunaseMelika, apha e-InMobi sabona ukuba i-China yayiyeyona nethiwekhi inkulu yemveli yentengiso kwi-2016.

Ukusebenzisana ngempumelelo

Intsebenziswano edibeneyo inokubonakala njengeyona ndlela ikhawulezayo yokuphumelela enikwe udonga lwase China ngokuchasene namashishini angaphandle kunye noosomashishini; kunokuba nzima ukudibanisa imibutho emibini yamanye amazwe kwaye usebenze usiya kwinjongo enye. Iinkampani kufuneka zifumane ezinye iindlela zokusebenzisana neqabane lasekhaya ukuhlangabezana neemfuno zaseTshayina, njengoko imarike ngokuqinisekileyo inganikezeli ubungakanani-bonke abaphulaphuli.

Olunye ukhetho kukusebenzisana okungahambelaniyo neenkampani ezinobuchule bendawo. Kubalulekile kubathengisi, ngakumbi abavela e-US, ukuba bakhumbule ukuba i-China inamaphondo ahlukeneyo aneelwimi ezingaphezu kwama-200 ezithethwa kwilizwe liphela. Umceli mngeni abangaphandle abajongana nawo kukuba iinkampani ezizama ukungena kwilizwe zihlala zihlala zinonikezelo oluninzi kwiinkonzo zakho. Ngelinye ixesha, ezi nkampani ziya kuthathelwa ingqalelo njengokhuphiswano, kodwa i-China yamkela ukusebenzisana. Umzekelo, ngelixa umntu enokujonga ngokulula kwizikhundla ze-Intanethi ezinje ngeBaidu, Alibaba, kunye neTencent njengokhuphiswano, kukho amathuba amaninzi okusebenzisana kunye nokudibanisa amandla okuqhuba ubudlelwane obunentsingiselo. Iinkampani ezininzi ze-Intanethi zaseTshayina zikufumanise kunzima ukuphumelela kwintengiso yeintanethi zehlabathi, kodwa kulapho intsebenziswano nabadlali bamazwe aphesheya banokunceda ukuhambisa inaliti.

Ixabiso ibonelela ngokujikeleza okwahlukileyo kwintsebenziswano kwintengiso yaseTshayina. Endaweni yokuya entloko kunye neenkampani zalapha ekhaya, uPriceline uthathe isigqibo sokutyala imali engaphezulu kwe- $ 1 yezigidigidi kwiinkampani zase China kubandakanya iCtrip, Baidu, kunye neQunar. Oku kukhokelele kubuhlakani obucwangcisiweyo apho iPriceline ngoku inikezela uninzi lweehotele zabasebenzisi baseTshayina ababhukisha ngeCtrip, ekhokelela ekuzuzeni intengiso enkulu yePriceline.

Yenza indawo yokuhlala kunye nokwabela abaphantsi amagunya

Ubume beshishini eTshayina bufuna utshintsho lwengqondo. Iinkampani kufuneka zikulungele ukwakha iqela lasekuhlaleni ngokupheleleyo, ziphinde ziyijonge inkcubeko yecandelo ukuze ihambelane nale yentengiso yasekhaya kunye nokwabela abaphantsi izigqibo.

Inokukwenza ungakhululeki ekuqaleni; amaqela afunda ukuthembana nokuncedana ngokuhamba kwexesha. Ukuqesha abantu abathetha isiNgesi ngokuvezwa kwehlabathi kunceda ekuvaleni izikhewu zenkcubeko kunye nokwenza lula inkqubo yokudibanisa iqela laseTshayina kwiziko lehlabathi. Ngokwazisa iqela eTshayina, abathengisi baya kuba nokuqonda okunzulu malunga nemiba yenkcubeko eya kwenza konke ukwahluka. Ngaphezulu kokuqonda kwamaxesha aphezulu okujolisa kubasebenzisi. Umzekelo, iya kuba sengqiqweni ngakumbi into yokuba abathengisi benze imali ngoSuku lweeNgoma, ngo-17.8.

Ngenxa yenqanaba itekhnoloji eguqukayo, ayinakuphepheka ukuba kuya kubakho amakhulu, ukuba kungangamawaka, eenkampani kule minyaka izayo ifuna ukwanda kwi China. Iinkampani ezihlala zinenkani kakhulu ukwamkela ukulingana kobambiswano, ukuzinza nokufumana ukuqonda okunzulu kwintengiso kwishishini, ziya kuqhubeka nokubetha imiqobo kwindlela eya empumelelweni. Njengoko isaci esidumileyo samaTshayina sihamba:

Musa ukoyika ukukhula kancinci, yoyika ukuma ngxi.

不怕 慢, 就怕 停。

 

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