Uluhlu lokuTshekisha lokuCwangciswa kwePhulo: Amanyathelo ali-10 ukuya kwiziphumo eziphezulu

Uluhlu lwePhulo lokuCwangcisa uLuhlu lokuKhangela kwiPDF

Njengoko ndiqhubeka nokusebenza nabathengi kumaphulo abo okuthengisa kunye namanyathelo okuqala, ndihlala ndifumanisa ukuba kukho izithuba kwimikhankaso yabo yokuthengisa ebathintelayo ekuhlangabezaneni namandla abo aphezulu. Ezinye iziphumo:

  • Ukusilela kokucaca -Abarhwebi bahlala bethatha amanyathelo kuhambo lokuthenga olungabonisi ngokucacileyo kwaye bajolise kwinjongo yabaphulaphuli.
  • Ukungabikho kwesikhokelo -Abathengisi bahlala benza umsebenzi omkhulu wokuyila iphulo kodwa baphoswa yeyona nto ibalulekileyo- ukuxelela abaphulaphuli ukuba mabenze ntoni ngokulandelayo.
  • Ukungabikho kobungqina -Ukufakwa kobungqina, uphononongo lwamatyala, uphononongo, ukalisho, ubungqina, uphando, njl njl ukuxhasa ingqikelelo yephulo lakho.
  • Ukungabikho komlinganiselo -Ukuqinisekisa ukuba unendlela yokulinganisa inyathelo ngalinye kwiphulo kunye neziphumo zalo.
  • Ukungabikho kovavanyo -Ukubonelela ngeminye imifanekiso, izihloko, kunye nesicatshulwa esinokubonelela ngokunyuka okuphezulu kwiphulo.
  • Ukungabikho kolungelelaniso - abathengisi bahlala beqhuba iphulo kwisisele kunokuba balungelelanise zonke ezinye iindlela kunye namajelo ukukhuthaza eli phulo.
  • Ukungabikho kocwangciso - iyonke… eyona ngxaki inkulu ngamaphulo amaninzi angaphumeleliyo kulula - kukusilela kwesicwangciso. Eyona nto uyifunayo kukuphanda kunye nokulungelelanisa umkhankaso wakho wokuthengisa, ziya kuba ngcono iziphumo.

Ndiye ndaphuhlisa ikharityhulam yentengiso yedijithali efunwayo kunye neyunivesithi yengingqi ukunceda amashishini ukuba enze iinkqubo zokoyisa ezi zithuba. Isekwe kwisakhelo endisenzileyo kubo bonke abaxumi bethu ababhalwe kwimizobo yethu Uhambo lwe-Agile yokuThengisa.

Kunye nohambo, ndifuna ukuba amashishini kunye nabathengisi bahlale benenkqubo xa behleli phantsi ukuze bacwangcise naliphi na inyathelo. Ndibize olu luhlu lokutshekisha ukuba Uluhlu lokuKhangela lokuCwangciswa kwePhulo - ayikhawulelwanga kwimikhankaso, imalunga nomzamo wentengiso owenzayo, ukusuka kwi-tweet ukuya kwividiyo yokuchaza.

Injongo yoluhlu lokutshekisha ayiboneleli ngesicwangciso esipheleleyo. Njengobuchwephesha belabhoratri osebenzisa uluhlu lokutshekisha ukuqinisekisa ukuba abaphoswa linyathelo, ishishini lakho kufuneka libandakanye uluhlu lokutshekisha kuwo onke amaphulo okanye inyathelo lokuthengisa olisebenzisileyo.

Nalu uluhlu lwemibuzo ekufuneka iphendulwe zonke Inyathelo lokuthengisa.

Uluhlu lokuHlola lokuCwangcisa uMkhankaso:

  1. Yintoni abaphulaphuli ngeli phulo lokuthengisa? Ayisiyo nje ukuba ngubani… yintoni edibanisa ukuba ngubani, umntu wabo, inqanaba labo kuhambo lokuthenga, kunye nokucinga malunga nendlela umkhankaso wakho ogqwesileyo ngayo kumaphulo okhuphisana nawo.
  2. Baphi abaphulaphuli ngeli phulo lokuthengisa? Bahlala phi aba baphulaphuli? Ngawaphi amajelo kunye namajelo onokuthi uwasebenzise ukufikelela kakuhle kubaphulaphuli bakho?
  3. Zeziphi izixhobo ingaba eli phulo lokuthengisa liya kufuneka linikezelwe? Cinga ngabantu, inkqubo, kunye namaqonga ekufuneka uwasebenzise ukulawula iphulo ngokufanelekileyo. Ngaba kukho izixhobo ezinokukunceda ukwandisa iziphumo zakho?
  4. Bobuphi ubungqina onokububandakanya kwiphulo lakho? Sebenzisa iimeko, ubungqina bomthengi, iziqinisekiso, uphononongo, ireyithingi, kunye nophando… yeyiphi isiqinisekiso somntu wesithathu onokuthi usifake ukuze woyise nayiphi na imiba yentembeko malunga nebhrendi yakho okanye inkampani ukukwahlula kukhuphiswano lwakho?
  5. Ngaba zikhona ezinye iinzame onokuthi uzilungelelanise ngokwandisa iziphumo zeli nyathelo? Ukuba uphuhlisa iphepha elimhlophe, ngaba unayo iposti yebhlog, indawo yobudlelwane boluntu, iposti yebhlog ephuculweyo, ukwabelana ngentlalontle, okanye ukuhanjiswa kwempembelelo… zeziphi ezinye iindlela kunye namajelo anokudityaniswa ukwandisa imbuyekezo yakho kutyalo-mali lwakho lwephulo?
  6. Ngaba ubizo-senzo lubonakaliswe ngokucacileyo? Ukuba ulindele ukuba ithagethi yakho ithathe naliphi na inyathelo, qiniseka ukuba ubaxelele ukuba benze ntoni ngokulandelayo kwaye usete okulindelweyo kuyo. Ukongeza, unokucinga ngezinye iiCTA ukuba azikakulungeli ukuzibandakanya ngokupheleleyo kweli nqanaba.
  7. Zeziphi iindlela onokuthi uzibandakanye ukuphinda ujolise kubaphulaphuli bakho? Ithemba lakho lisenokungakulungeli ukuthenga namhlanje… ingaba ungababeka kuhambo lokukhulisa? Yongeza kuluhlu lwakho lwe-imeyile? Ukwenza amaphulo okulahla inqwelo kubo? Ukucinga ngendlela onokuthi uphinde ujonge ngayo abaphulaphuli bakho kuya kukunceda uphumeze izisombululo ngaphambi kokuba ushiywe lixesha.
  8. Siza kujonga njani ukuba eli linge liphumelele? Ukubandakanya iiphikseli zokulandelela, iphulo URLs, ukulandelwa kwenguquko, ukulandelwa kwesiganeko... sebenzisa yonke imiba yohlahlelo ukuze ulinganise ngokuchanekileyo impendulo oyifumanayo kwiphulo lakho ukuze uqonde indlela yokuyiphucula.
  9. Kuya kuthatha ixesha elingakanani ukubona ukuba eli phulo liyaphumelela? Uza kuphinda undwendwele kangaphi kwakhona iphulo lakho ukuze ubone ukuba liyasebenza okanye hayi, xa unokufuna ukulibulala okanye ukuliyila ngokutsha okanye ulenze liqhubele phambili.
  10. Sifunde ntoni kweli phulo lokuthengisa elinokuthi lisetyenziswe kwelilandelayo? Ngaba unalo ithala leencwadi lephulo elilungelelaniswe kakuhle elikubonelela ngeengcebiso malunga nendlela yokuphucula iphulo lakho elilandelayo? Ukuba nendawo yokugcina ulwazi kubalulekile kumbutho wakho ukuze uphephe ukwenza iimpazamo ezifanayo okanye ukuza nezimvo ezongezelelweyo zephulo elilandelayo.

Ukuthengisa konke malunga nemilinganiselo, amandla, kunye nophuculo oluqhubekayo. Phendula le mibuzo ye-10 ngalo lonke umkhankaso wentengiso kwaye ndiyakuqinisekisa ukuba uza kubona iziphumo eziphuculweyo!

2022-Iphulo-Iphulo-Checklist-compressed

Ndiyathemba ukuba uyalonwabela iphepha lomsebenzi njengoko usiya phambili namalinge akho, ndazise ukuba ikuncede njani!

Khuphela uLuhlu lokuKhangela lokuCwangciswa kwePhulo

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