Iimpawu zeJaji zeNgcaciso ngokuBona kwabaphulaphuli

Idiphozithi iifoto 79863324 m 2015

Xa ugweba ukubiza amagama, gcina engqondweni amava okwenyani, hayi amava obuxoki. Nantsi into, xa usithi okanye ubonise igama uluvo lomntu ngenjongo yokumngenisa okanye anike ingxelo, akanamava afanayo anokuba nawo kumthengi ebaleni.

Xa ubeka igama izimvo, umxhasi wakho okanye umntu osebenza naye uya kwenza ukuba azi, asebenze ngengqondo. Uya kucinga, "ngaba ndiyayithanda?" Oku kuziphatha akuhambelani namava alindelekileyo, abathengi, abatyali mali, abasebenzi, abanikeli, abasebenzisi (njalo njalo) baya kuba nayo.

Kwakhona, gcinani engqondweni ukuba kuphela ngabantu abakwishishini lokuthengisa uphawu kunye nentengiso abachitha ixesha elininzi bekhetha izinto ezilungileyo nezingalunganga zegama. Ewe, ngaphandle kokuba igama libi, injalo. Emva koko unokufumana uJoe Consumer enepati encinci yokuhlekisa ngeendleko zakho. Kodwa ukuba igama lakho lihambelana nesicwangciso sakho sobuchule esiqwalaselwe ngononophelo, ithemba eliqhelekileyo alichithi millisecond kuhlalutyo olusengqiqweni.

Inyani yile yokuba abantu banamagama kwi-subconscious, kwinqanaba leemvakalelo. Masithi intetho yakho yokuhamba ihamba into efana nale:

Molo, ndinguJan Smith, umcebisi weinjini yokukhangela kunye neGazillions. Ndinceda abantu ukuba bahambe kwiwebhu xa bekhangela uhlobo olulungileyo lolwazi.

Umphulaphuli akacingi:

Ngaba ndiyalithanda elo gama? Ngaba iyavakala? Ngaba wonke umntu uyalithanda elo gama? Ngaba elo gama liyalixelela lonke ibali lale nkampani.

Hayi, umphulaphuli uyayiqhuba yonke le nto umxelele yona (kwaye mhlawumbi uskene kuwe ukuze ufumane imikhondo enokukuthemba xa uqhuba uluhlu lwezinto ezingama-20 ekufuneka ezenzile kamva ngala mini.) Igama lakho leshishini okanye lemveliso ngu ulwazi nje olunye oluncinci. Xa ubuchopho buyibamba, iya emsebenzini iskena iifayile zangaphakathi malunga nokuba igama linokuba njani okanye lahlukile kwiimvakalelo ezinxulumene noko. Ingqondo inokubhalisa ngokukhawuleza:

Iibhiliyoni. Kuninzi. Izandi ziluhlobo lokonwaba. Ayiqhelekanga. Mhlawumbi kuyingozi. Kuya kufuneka umamele ngakumbi.

Anditsho ukuba igama alibalulekanga. Ngapha koko, yinxalenye ebalulekileyo yenkqubo yakho yokubonisa uphawu. Igama liseta ithoni okanye libonelela ngolwazi okanye zombini. Njenge-logo okanye naliphi na inani lamanye amanqaku okuchukumisa, igama yindawo yokungena kwimifanekiso nakwimvakalelo abantu abaya kuyenza ecaleni kwakho, inkampani yakho, iimveliso zakho kunye neenkonzo.

Inqaku lam liyinyani ngendalo yokuphononongwa koyilo. Nokuba uyayenza ngokwakho, usebenza nabacebisi okanye ungumcebisi, kuya kufuneka ubeke ingxelo yakho ngokwembono yomamkeli womyalezo. Ngoku nceda, phuma uye kuzenzela igama elihle.

enye izimvo

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    Ndiya kuba nempendulo ehluke kakhulu kule nto ngaphambi kokuba ndifunde iBlink (incwadi kaMalcolm Gladwell). Ngokusisiseko iqhekeza izigwebo ezikhawulezayo esizenzayo yonke imihla.

    Ngaphambi kokuba ndifunde iBlink ngendithe "buza iqela labantu kwaye ubone ukuba yeyiphi abacinga ukuba yeyona ilungileyo" kodwa inkqubo yethu yokwenza izigqibo ngokwenene iphantsi kakhulu. Kunzima kakhulu ukwenza izigqibo zokuthengisa xa ucinga ngoku.

    Kum, uBlink wayefana nomthi wolwazi oseBhayibhileni. Andiqinisekanga ukuba ngekhe ndihlale ebumnyameni.

Ingaba ucinga ntoni?

Le sayithi isebenzisa i-Akismet ukunciphisa ugaxekile. Funda indlela idatha yakho yokubhaliweyo isetyenziswe ngayo.