Umbuso weNtengiso yeKhontenti ka-2014

ukuthengisa umxholo wentengiso

Ngaba ukhe wazibuza ukuba baphi abanye abathengisi bedijithali abafezekisayo xa kufikwa kwizicwangciso zokuthengisa umxholo, kubandakanya ukubhloga, ukuvelisa, ukwabelana kunye nemilinganiselo? Ihamba ne Khangela incwadi HQ, I-Oracle Eloqua ibonakalisile baphendula njani abathengisi bedijithali kwiimfuno zezicwangciso zomxholo kule infographic.

Sifuna ukulinganisa umxholo wentengiso kunye nokuqonda okuthile kwizicwangciso zemithombo yeendaba ezifumanekayo, ezihlawulelwayo, ezihlawulweyo- yeyiphi imigaqo-nkqubo abathengisi abayilandelayo- kunye nendlela umxholo obhalwe ngayo kuhambo lomthengi, kunye neendlela eziphambili zokusebenza okubalulekileyo.

Epheleleyo Ingxelo yeNtengiso yeBenmarkmark Ibandakanya iimpendulo ezivela kubathengisi abangaphezulu kwama-200 kwimibuzo enje:

  • Zeziphi iintlobo zomxholo wabathengisi banamhlanje abawuvelisayo, rhoqo njani kwaye zeziphi iinjongo.
  • Abathengisi banamhlanje bawusebenzisa njani umxholo wabanye abantu.
  • Yeyiphi imiceli mngeni ephambili ejongene nentengiso yanamhlanje.
  • Ngaba abathengisi bale mihla balungelelanisa umxholo kunye nohambo lomthengi.
  • Zeziphi iimetrikhi zabathengisi banamhlanje abazithathileyo kunye nendlela abakuvavanya ngayo ukusebenza kokuthengisa.
  • Iimpawu eziphambili ezichaphazela imisebenzi yokuthengisa umxholo.

I-State-of-Content-Content-Marketing-2014_Infographic-FV

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