Iingcebiso ezi-5 zokuphucula amava akho e-imeyile eeholide ngo-2017

Amava ebhokisi ye-imeyile

Amaqabane ethu e 250ok, iqonga lokusebenza kwe-imeyile, kunye ne Hubspot kwaye IiPosi zeMeyile ndinikezele ngedatha ebalulekileyo kunye nokwahluka kule minyaka mibini idlulileyo yedatha yoLwesihlanu oMnyama kunye noMvulo weCyber.

Ukukunika elona cebiso lililo, uJoe Montgomery wama-250ok wadibana noCourtney Sembler, uNjingalwazi webhokisi yeebhokisi kwiHubSpot Academy, kunye noCarl Sednaoui, uMlawuli weNtengiso kunye noMsunguli weNtsebenziswano eMailCharts. Idatha ye-imeyile ebandakanyiweyo ivela kuhlalutyo lweMailCharts lwabathengisi abaphezulu be-intanethi (1000) abathengisa ii-imeyile ezibandakanya "uLwesihlanu omnyama" okanye "uMvulo weCyber" kumxholo wesifundo.

Baye bagqiba kwelokuba ungaluphucula lonke uhambiso lwe-imeyile, uvule i-imeyile, kunye namaxabiso okuthenga nge-imeyile ngokuqinisekisa ukuba ezi ndlela zintlanu zilandelayo zisasaziwe ngeli xesha leholide:

  1. Ubume be-imeyile -Beka amava abathengi kuqala kwaye ucinge ngokubuza ukuba bayafuna na ukonyusa umthamo we-imeyile ngexesha leeholide. Ukwenza njalo kunokunciphisa uluhlu lweeholide ezidumileyo kunye nokuqhuba ngokuthembeka kwegama.
  2. Yandisa imihla yakho - Uphando lwakutsha nje olwenziwe yiRetailMeNot luchaze ukuba iipesenti ezingama-45 zabathengi ziceba ukuqala ukuthenga evenkileni phambi kukaNovemba. Cinga ngokwandisa iinqwelomoya kwiindlela zombini; qala kwangoko, baleka ixesha elide.
  3. Uyilo olungcono Izinto ezibonakalayo ezinamandla ezinee-CTA ezicacileyo zezona ziphambili kwii-imeyile eziguqukayo. Ukongeza, qiniseka ukuba ii-imeyile zakho zisebenza kuwo onke amaqonga kunye nezixhobo ezisebenzisa abathengi bakho ngaphambi kokuba uthumele ukuthumela.
  4. Ukuqinisekiswa -NgokweNgxelo yoMbutho weTrasti ekwi-Intanethi ekhutshwe ngoJuni 2017, isiqingatha sabathengisi abaphezulu be-100 base-US, kwaye isinye kwisithathu sama-500 aphezulu asinakho ukuqinisekiswa kwe-imeyile kunye nokhuseleko. Sukuvuma ubuqhetseba uhlaselo lonakalisa iiholide.
  5. Shayela kuNyathelo -Buza abathengi ukuba bongeze izinto abanokuthanda ukuzithenga kuwe kwinqwelo yabo-oku kuya kunciphisa ukungqubana ngexesha lomlo omnyama wangoLwesihlanu / we-cyber ngoMvulo. Khuthaza abathengi ngezinto ezikwinqwelo yabo ukuba baphume ukuze babange isaphulelo sakho seeholide okanye unikezele.

Nantsi i-infographic epheleleyo, Amava ebhokisi yebhokisi yebhokisi ye-Cyber.

Amava ebhokisi yebhokisi engenayo yangoMvulo ngoLwesihlanu we-2017

 

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