Ulujonga njani uLuhlu lweeNgcaciso zaseKhaya

Ulujonga njani uLuhlu lweeNgcaciso zaseKhaya

Imikhombandlela yasekhaya inokuba yintsikelelo kunye nesiqalekiso kumashishini. Zintathu izizathu eziphambili zokunikela ingqalelo kwizalathiso zasekhaya:

  1. Ukubonakala kwemephu ye-SERP -Iinkampani azihlali ziqonda ukuba ukuba neshishini kunye newebhusayithi ayikwenzi ukuba ubonakale kwiphepha lesiphumo seinjini yokukhangela. Ishishini lakho kufuneka lidweliswe kwi Ishishini likaGoogle ukufumana ukubonakala kwicandelo lemephu kwiphepha lesiphumo seinjini yokukhangela (SERP).
  2. Izikhundla zeOrganic -Iirejista ezininzi zilungile ukuba zidweliswe kulwakhiwo lweendawo zakho eziphilayo kunye nokubonakala (ngaphandle kwemephu).
  3. Ukuhanjiswa kwesalathiso - abathengi kunye namashishini basebenzisa imikhombandlela ukufumana indawo zentengiso, iivenkile zokutyela, ababoneleli beenkonzo, njl njl. Ukuze ufumane ishishini ngokudweliswa.

Izalathiso Zasekhaya Azihlali Zilungile

Ngelixa kukho izibonelelo kwiikhombisi zasekhaya, ayisoloko isicwangciso esihle. Nazi ezinye iingxaki kwimikhombandlela yasekhaya:

  • Intengiso enobundlobongela - Iirejista zasekhaya zihlala zenza imali yazo ngokukuthengisa kuluhlu lweepremiyamu, iintengiso, iinkonzo kunye nokwenyusa. Rhoqo kunoko, ezi khontrakthi zihlala ixesha elide kwaye azinantsingiselo yokusebenza inxulumene nayo. Ke, ngelixa kuvakala ngathi licebo elihle ukudweliswa ngaphezulu koontanga bakho… ukuba akukho mntu undwendwela isikhombisi sabo, ayizukunceda ishishini lakho.
  • Izalathiso Khuphisana NAWE Imikhombandlela yasekhaya ineebhajethi ezinkulu kwaye eneneni ikhuphisana nawe ngokwasemzimbeni. Umzekelo, ukuba uphahla lwasekhaya, umkhombandlela kuluhlu lwasekhaya lwophahla luza kusebenza nzima ukuze lubekho ngaphezulu kwewebhusayithi yakho. Ungayichazanga eyokuba baya kuzisa lonke ukhuphiswano lwakho ecaleni kwakho.
  • Ezinye izalathiso ziya KUKUKHATHAZA - Ezinye izikhombisi zigcwele zizigidi zokungeniswa kogaxekile, i-malware kunye neewebhusayithi ezingalunganga. Ukuba idomeyini yakho inxibelelene nalawo maphepha, inokwenzakalisa izikhundla zakho ngokunxulumana nezo sayithi.

Iinkonzo Zolawulo Lwasekhaya

Njengazo zonke iingxaki zentengiso phaya, kukho iqonga lokunceda abanini bamashishini okanye iiarhente zentengiso ukulawula uluhlu lwabo. Ngokwam, ndincoma ukuba iinkampani zilawule iakhawunti yeShishini likaGoogle ngokuthe ngqo ngokusebenzisa iapp kaGoogle eshishinayo-yindlela entle yokwabelana kunye nokuhlaziya izibonelelo zakho zasekhaya, wabelane ngeefoto, kwaye uhlale unxibelelana nabakhenkethi kwi-SERP.

I-Semrush liqonga lam endilithandayo lokuphanda kunye nokujonga ukubonakala kweinjini zabathengi bam. Ngoku bandise iminikelo yabo kuluhlu lwasekhaya ngokutsha uluhlu lolawulo lwesixhobo!

Jonga ukubonakala koluhlu lwasekhaya

Into yokuqala onokuyenza kukujonga uluhlu lwakho. Faka ilizwe, igama leshishini, idilesi yesitalato, ikhowudi ye-zip, kunye nenombolo yefowuni yeshishini lakho:

Jonga uluhlu lwakho lwasekhaya

I-Semrush ngokuzenzekelayo ikunika uluhlu lweerejista ezigunyazisiweyo kunye nendlela oludweliswa ngayo uluhlu lwakho. Iziphumo zichitha iziphumo nge:

  • isipho -Ukho kwisikhombisi sodweliso lwasekhaya kwaye idilesi kunye nenombolo yefowuni zichanekile
  • Ngemiba -Ukho kuluhlu lodweliso lwasekhaya kodwa kukho umba kwidilesi okanye inombolo yefowuni.
  • Hayi ngoku -Awukho kolu luhlu lweendawo ezinegunya.
  • Ayikho - isikhombisi ekuthethwa ngaso asikwazanga ukufikelela.

Uluhlu lokubonakala kwendawo

Ukuba ucofa Ukuhambisa ulwazi, ungahlawula umrhumo wenyanga, kwaye Semrush uya kuthi emva koko ubhalise ungeniso loluhlu olungabonakali kulo, uhlaziye amangeniso awenzayo apho kungangenanga khona, kwaye uqhubeke nokugcina imikhombandlela ihlaziywa inyanga nenyanga.

Uluhlu lweesemush zokulawula uluhlu

Iimpawu ezongezelelweyo ze Semrush Uluhlu lwasekhaya

  • Imephu kaGoogle yeMephu yokufudumeza umzimba -Bona ngokuchanekileyo ukuba uvela njani kwiziphumo zeMephu zikaGoogle kwiindawo ezingqonge ishishini lakho ngokuthe ngqo. Ixesha elingaphezulu, unokujonga ukuba uphucule kangakanani.
  • UkuSebenza ngokuKhangela kweLizwi -Abantu bakhangela ngelizwi labo ngoku kunakuqala. Semrush iqinisekisa ukuba udweliso lwakho lwenzelwe imibuzo yezwi.
  • Landelela kwaye uphendule ukuPhononongwa -Bona lonke uphononongo lweshishini lakho kwaye uthathe amanyathelo afike ngexesha ukugcina igama lakho ngokuphendula kuFacebook nakuShishino lukaGoogle.
  • Lawula iingcebiso zomsebenzisi -Bona utshintsho kuluhlu lwakho olucetyiswe ngabasebenzisi kwaye uluvume okanye ulugatye.
  • Fumana kwaye ususe amashishini enkohliso -Kunokubakho abakhohlisi abanegama elifanayo leshishini njengawe web. Lungisa nayiphi na imiba enxulumene nayo!

Jonga uluhlu lwakho lwasekhaya

Ukubhengezwa: Siyinxalenye ye Uluhlu lweSemrush yaseKhaya

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