Uyimveliso yeFacebook

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UJoel Helbling simisiwe yiofisi ngolwesiHlanu ngesidlo sasemini esihle apho sincokole khona ngezihloko ezininzi. UJoel ucaphule umntu owathi njengenkampani yemidiya yoluntu, kufuneka uthathe isigqibo sokuba yeyiphi imveliso yakho… i abantu okanye iqonga. Abantu abaninzi (ndibandakanyile) bajonge amaxabiso eqonga elifana noFacebook kwaye bacinga ukuba lelona bhamu likhulu embalini.

Ndisenza… kodwa kubalulekile ukuqaphela ukuba ixabiso likaFacebook aliveli kwisoftware, livela ekubeni nabasebenzisi abaninzi. Uyimveliso kaFacebook, hayi isicelo. I-Facebook iphuhlise isimilo sakho, yathimba idatha yakho, kwaye ngoku uyayisebenzisa ukuze uthengise intengiso. Ayisiyo malunga nesoftware, imalunga nawe. Ayisiyo malunga nokuthengisa iinkonzo okanye iimveliso, imalunga nokuthengisa wena.

facebook marrionetteKukho ingxaki ehambelana nesicwangciso seshishini, nangona kunjalo, kwaye yile nto abantu ayisiyonto onokuyilawula. Abantu bayatshintshatshintsha. Abantu bazimele ngandlela thile kunye nabalandeli ngezinye iindlela. Ngokukhawuleza ukuba i-Facebook ikhule iye kubasebenzisi abazizigidi ezingama-800, banokushiya ngokulula i-Facebook kwiqonga elilandelayo.

UBianca Bosker kutshanje wabhala:

Kodwa kwezi ntsuku, ukungoneliseki ngeFacebook kubonakala kungumthetho ngaphandle kokukhetha. Ngaphezulu kwesithathu sabasebenzisi bakaFacebook bachitha ixesha elincinci kwisiza ngoku kunokuba bebeneenyanga ezintandathu ezidlulileyo, kufunyenwe i-Reuters / Ipsos kutshanje, kunye nenqanaba lokukhula komsebenzisi e-Facebook e-US ngo-Epreli yayilelona lincinci ukusukela oko i-comScore yaqala ukulandela umkhondo weminyaka emine eyadlulayo. Ngokwengxelo ezayo evela kwiAmerican Customer Satisfaction Index, “ukoneliseka kwabathengi ngale ndawo [kuFacebook] kuyehla.” Nditsho noSean Parker, umongameli wokuqala kaFacebook kunye nomtyali mali wokuqala kule nkampani, uthe uziva ngathi "uyadika" ngothungelwano lwentlalo.

Njengomthengisi, le nto ibaluleke kakhulu- kwaye yalatha kwindlela ekufuneka sizitshintshe ngayo iindlela zokufikelela kubaphulaphuli bethu okanye ukukhula koluntu lwethu. Injongo yethu akufuneki ibe kukubona ukuba singasifaka njani isibhengezo kwisithuba esithile ekunzima ukungahoyi eludongeni lwe-Facebook, injongo yethu kufuneka ibe yindlela esinokukhulisa ngayo amathemba kubathengi, nakubathengi kubalandeli, nakubalandeli kubameli abanceda ukufumana igama kwiimveliso zethu ezinkulu kunye neenkonzo.

Abathengisi basacinga ukuba yonke into iyehla ukuthenga ingqalelo Kwaye, kwihlabathi elinokuphazamiseka okuninzi, kuya kusiba nzima ngakumbi nangakumbi. Ukuba u-Facebook unomdla wakho, ngokuqinisekileyo ukuchitha imali kwintengiso ye-Facebook kuya kuthenga ingqalelo abayifunayo. Isebenza kwinqanaba elincinci. Kodwa ukuba utshintshe isicwangciso sakho kwaye ubuxhalabele kancinci ukuthenga ingqalelo kunye nokunye ifanelekile ingqalelo, zingatshintsha njani iinzame zakho zentengiso?

Ayisiyonto nje yokucinga ngayo, yinto ekufuneka uqale uyenzile. I-Facebook ayizukuba nathi ngonaphakade.

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    kukuba ndibhala kwisicwangciso seshishini sePhotoSpotLand ™ kwaye ndiphinda nakweyiphi na inowuthi. Ndenza lo mzekelo ulandelayo: Njengabalobi sigxotha ii-lobster, iimveliso zethu kunye ne-biz ayizizo izikhephe kunye neenethi… zi-LOBSTERS. Abaxhasi bethu ngabasebenzisi bethu, sithengisa abathengi, abathengi abanokubakho, kubathengi bethu!

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