Abathengisi bahlala bezabalaza nje ukugcina neemfuno zomxholo wabo kunye neenkqubo zokuthengisa nge-imeyile. Rhoqo kunoko, izicwangciso zabaxhasi bethu zakhiwe ngokujikeleza iinkqubo zabo zangaphakathi. Iindaba, ukukhutshwa kwemveliso, uhlaziyo lwenkonzo okanye nokuba ziishedyuli nje zeveki ezinyanzelisa umxholo opapashiweyo.
Ingxaki, ewe, kukuba ishishini lakho 'lokuthengisa alilandeli inkqubo yohambo lwakho lwethemba. Ishishini elinokubakho linokukhangela ulwazi onokubonelela ngalo yonke imihla enyakeni, okanye mhlawumbi ngexesha lonyaka, okanye ngomjikelo wohlahlo-lwabiwo mali. Ixesha lesinye sezithembiso zokukhulisa ekukhuliseni kunye neenkqubo zentengiso ezenzekelayo-ukubonelela ngomxholo otsalela okanye otyhala ishishini kuguquko olusekwe zabo Ishedyuli.
Kodwa i-automation ayikabikho ngaphandle kweziphene. Iinkampani ezininzi zihlalutya kwaye zidibanise idatha yabathengi ukuze zize zilungiselelwe Umnqa wobomi. Inyani, ewe, kukuba ishishini ngalinye lisebenza kwishedyuli yabo-tyhala kakhulu kwaye ngokukhawuleza kwaye uphulukene nethemba. Tsala kancinci kwaye umntu okhuphisana naye unokufumana intengiso.
Kukho imilinganiselo emininzi kuphuhliso lomxholo. Rhoqo kunoko, amashishini asebenza kwimveliso. Umzekelo unokuba kukuvelisa iposti yebhlog yemihla ngemihla, incwadana yeendaba yeveki nganye, iphephancwadi lenyanga elipapashwa rhoqo ngenyanga kunye nephepha elimhlophe lekota. Kodwa ukuvelisa akulifumani ishishini apho kufuneka libekhona. Ubukho bunomxholo olungileyo kwindawo elungileyo xa ithemba liyikhangela.
Ke, amashishini avelisa iikhalenda zomxholo onamandla, iinkqubo zangaphakathi, kunye neeshedyuli zokuphucula kunye nemikhankaso yobudlelwane noluntu ukuqinisekisa impumelelo. Iitekhnoloji ezintsha ezenzekelayo zisebenzisa itekhnoloji yokufunda kumatshini ukuphucula unxibelelwano kunye nethemba kwaye zihambe ziye kutshintsho ngesantya esixhomekeke kumthengi.
Akwanelanga.
Ingxaki, ewe, yeyokuba nawuphi na umntu okhuphisana naye onobuchule usebenza ngecala elinye kwaye mhlawumbi ade asebenzise ubuchwephesha obufanayo. Akwanelanga ukuqhubeka nokuvelisa umxholo kumjikelo ongapheliyo, ophindaphindiweyo. Ukuhambisa isikhokelo kwishishini ukusuka kwithemba lokuthengisa ukuya kwisikhokelo esifanelekileyo kufuna igunya. Ukuhambisa ukhokelo olufanelekileyo kwintengiso kufuna ukuthembela.
Xa amashishini efuna isisombululo, asifumana kwi Igunya. Amashishini afuna ukunciphisa umngcipheko, ke bahlala bethenga kubathengisi nakwizisombululo ngeziphathamandla zeshishini.
Igunya lihlala lityeshelwa nangona ingoyena ndoqo kwizicwangciso zokuthengisa umxholo. Tweet Oku!
Ezinye iinkampani zicela uncedo lwabaphembeleli esele benamagunya kwishishini elinikiweyo lokuqhubela phambili elabo. Sizibonile iziphumo ezixubeneyo nesi sicwangciso ukusukela mpe mbelelo ihlala ilungile ukuthandwa kwi-intanethi.
Eyona ndlela isebenzayo yokufikelela kwigunya ayikokuyihlawulela; yeyokwakha eyakho. Tweet Oku!
Igunya lokwakha ngomxholo alikho malunga nokuphuhlisa umxholo omtsha. Imalunga nokuphicothwa kwesiqwenga somxholo osele unawo kwaye uwuphucule. Imalunga nokususa umxholo ongaphandle ongakhangeliyo nakuphi na ukukhokelela okanye ukuhambisa amathemba phantsi komjikelo wobomi.
Njengokulinganisa kwegunya, akukho nkqubo ingcono kuneGoogle. Ii-algorithms zikaGoogle ziguqukile kule minyaka idlulileyo ukujonga ukubaluleka kunye nobudlelwane phakathi kwabantu, amashishini, iindawo, amagama emveliso, kwanabantu abakumbutho. Ukuba uyazibuza ukuba ingaba inkampani yakho ligunya okanye akunjalo, kuya kufuneka uphande apho ubekwa khona kwizihloko ezinxulumene noko kulindelwe ukuphanda kwi-Intanethi.
Ukubeka kakuhle kwiziphumo zeinjini yokukhangela, kufuneka wenze umxholo omangalisayo. Ukudityaniswa kwamagama aphambili, afuna ukuba ufunde uphumelele ukukhangela kwaye wenze umsebenzi ogqibeleleyo. Sichonga izihloko abakhuphisana nabo abakwizinga elingcono kunelo sinalo, siphuhlisa umxholo ongcono ngokusebenzisa isicatshulwa, imizobo, kunye nevidiyo… kwaye sihlaziya umxholo esele sinawo awubekwanga kakuhle.
Iinzame zethu zitshintshile ukusuka kwi-100% yokuvelisa umxholo omtsha ngoku ukuya malunga I-50% entsha kunye ne-50% yokwenziwa komxholo wangoku. Izicwangciso zethu zomxholo zisukile kude ekuhlaleni zihlala zivelisa amanqaku amatsha, infographics, kunye nevidiyo. Ngoku senza umxholo wethu wangoku ngoku, siphinde sishicilele ngokutsha (kwi-URL efanayo) kwaye siyikhuthaze ekuhlaleni. Sikwabandakanya nezicwangciso ezihlawulelweyo zokwandisa ukufikelela kwazo.
Kuba yi eyona umxholo, iya kuba ngcono. Iziphumo ziyothusa. Kuwo wonke amakhulu ezihloko zamagama aphambili esisebenze kuwo, siye sahamba ukusuka kwinqanaba eliphakathi le-11 ukuya kwi-avareji yenqanaba le-3. Uguquko lwethu luphezulu ngaphezulu kwe-270% yokufumana okukhokelayo. Kwaye iindleko zethu ngokukhokela ziyehla ngelixa umgangatho wethu okhokelayo uphucula.
Inqaku lokugqibela koku. Igunya liza kubantu lilula kunamashishini, ke kuya kufuneka ubeke iinkokheli zakho phaya. I-Apple luphawu olukhulu, kodwa igunya leshishini alikho ngaphandle kwamagama anje ngoSteve Jobs, uJonathon Ives, uTim Cook, uSteve Wozniak, uGuy Kawasaki, njl.
Nika abantu bakho ithuba lokuba ngabasemagunyeni kwaye ungalihambisa ngokukhawuleza ishishini lakho. Ukubona iinkokheli zakho zithetha kwiminyhadala nakwiinkomfa zibeka ishishini lakho phambi kwabaphulaphuli elifanelekileyo kwaye lifike ngexesha. Ubudlelwane phakathi kwabantu buya kunciphisa ixesha elifunekayo lokuvala ukuthengisa kuba ukwazi ukubonisa igunya lakho kwaye kwangaxeshanye ufumane ukuthembakala kwethemba.
