Kutheni iinguqu ezincinci kwi-CPG yokuThengisa ukuThengisa kunokuKhokelela kwiziphumo eziKhulu

Icandelo leMpahla yabaThengi yindawo apho utyalo-mali olukhulu kunye nokuguquguquka okuphezulu kuhlala kukhokelela kutshintsho olukhulu egameni lokusebenza kunye nenzuzo. Amashishini amakhulu anje nge Unilever, Coca-Cola, kunye no Nestle kutshanje babhengeze uhlengahlengiso kunye nokwenza isicwangciso-qhinga sokukhuthaza ukukhula kunye neendleko zokonga, ngelixa abavelisi beempahla ezincinci zabathengi benconywa njengabadala, abahlaziyi beqela abenza impumelelo kunye nokufumana ingqalelo. Ngenxa yoko, utyalomali kwizicwangciso zolawulo lwengeniso ezinokuchaphazela umgca osezantsi