Impumelelo kwi-Intanethi iqala nge-CXM

Ulawulo lwamava abaThengi lusebenzisa itekhnoloji ukubonelela ngamava abo kunye nokuhambelana komsebenzisi ngamnye ukuze kuguqulwe amathemba kubathengi bexesha elide. I-CXM ibandakanya ukuthengisa ngaphakathi, amava ewebhu, kunye nolawulo lobudlelwane babathengi (CRM) inkqubo yokulinganisa, ukulinganisa kunye nokuvavanya unxibelelwano lwabathengi. Uza kwenza ntoni? I-16% yeenkampani zonyusa uhlahlo-lwabiwo mali lwazo lwentengiso yedijithali kunye nokwandisa inkcitho iyonke. I-39% yeenkampani zonyusa uhlahlo-lwabiwo mali lwazo lwentengiso ngokwabelana ngokutsha ngolwabiwo mali