Ukukhuphela i-B2B kwi-lead Generation 2021: Izizathu ezili-10 eziphezulu zokuthanda ukuphuma

Ukuba ubandakanyeka kuwo nawuphi na umbutho we-B2B, uyakhawuleza ufunde ukuba isizukulwane esikhokelayo siyinto ebalulekileyo yokwenza ishishini. Ngapha koko, iipesenti ezingama-62 zeengcali ze-B2B zathi ukunyusa ivolumu yabo ekhokelayo yeyona nto iphambili. Ingxelo yeGen Demand Nangona kunjalo, akusoloko kulula ukuvelisa izikhokelo ezaneleyo zokuqinisekisa ukubuyela ngokukhawuleza kutyalo-mali (ROI) —okanye nayiphi na inzuzo, ngalo nto. I-whopping ye-68% yamashishini axele ukuba asokoliswa sisizukulwana esikhokelayo, kunye nenye