Inkqubo yentengiso ekwi-Intanethi ineenkampani, iinkqubo zetekhnoloji, kunye neenkqubo zobuchwephesha ezintsonkothileyo zonke zisebenza kunye ukuhambisa iintengiso kubasebenzisi be-Intanethi kwi-Intanethi. Intengiso ekwi-Intanethi izise uninzi lweempawu ezintle. Kwenye, ibonelelwe ngabenzi bemxholo ngomthombo wengeniso ukuze babenako ukuhambisa umxholo wabo simahla kubasebenzisi be-Intanethi. Kuyavunyelwa kwakhona ukuba amashishini amajelo eendaba kunye netekhnoloji amatsha ukuba akhule kwaye aphumelele.
Nangona kunjalo, ngelixa ishishini lentengiso kwi-Intanethi lifumene amava amaninzi, bekukho izinto ezininzi ezincitshisiweyo. Eminye yemizekelo ephambili ibandakanya ukubethwa ngamandla yibhola yedot-com ngasekupheleni kweminyaka yee-1990 / ekuqaleni kwee-2000, kwaye kutsha nje, ukwaziswa kwemithetho yabucala (umzekelo i-GDPR) kunye noseto lwangasese kwizikhangeli (umz. Abathengisi abachaphazelekayo, iinkampani zeAdTech, kunye nabapapashi.
Amaqonga kunye neenkqubo ezenza i-AdTech zinzima kakhulu kwaye zimbalwa kakhulu izixhobo ezikhoyo phaya ezichaza ngendlela ekulula ukuyiqonda nebonisa indlela esebenza ngayo intengiso ye-Intanethi kuzo zombini izinto ezisisiseko kunye nezobuchwephesha.
Incwadi yeAdTech
Izahluko zokuqala ezimbalwa zencwadi zazisa ngembali yentengiso ekwi-Intanethi kwaye zibeka imeko kwizahluko ezilandelayo. I-Clearcode igubungela iziseko zentengiso yedijithali kwaye ngokuthe ngcembe uqale ukwazisa amaqonga, abalamli, kunye neenkqubo zobugcisa. Izahluko zibandakanya:
- intshayelelo
- Isiseko seNtengiso
- Imbali yeTekhnoloji yeNtengiso yeDijithali
- AmaQonga aPhambili eTekhnoloji kunye nabaPhakathi kwiNtengiso yeDijithali yeNdalo
- Ezona Ndidi ziphambili zeNtengiso kunye namajelo
- Ukusebenza kweNtengiso
- UkuJoliswa kweNtengiso kunye noLawulo loHlahlo-lwabiwo mali
- UkuKhangela kunye nokuNika ingxelo ngokuKhangela, ukuCofa, kunye nokuGuqula kwiiPlatifomu zeAdTech
- Iindlela zokuthenga iMidiya: Inkqubo, ukuBhida kweXesha leXesha leXesha (i-RTB), ukubhida ngeNtloko, kunye ne-PMP
- Ukuchongwa koMsebenzisi
- Amaqonga oLawulo lweDatha (DMPs) kunye nokuSetyenziswa kweDatha
- Igalelo
- Ubuqhetseba beNtengiso kunye nokuJongwa
- Imfihlo yomsebenzisi kwiNtengiso yedijithali
- I-AdTech evela kubathengisi kunye neeArhente zokujonga izinto
Iqela Ikhowudi ecacileyo -Inkampani eyila, iphuhlise, isungule kwaye igcine isoftware ye-AdTech kunye neMarTech- yabhala Incwadi yeAdTech njengesixhobo esingqalileyo sokuba nabani na aqonde Itekhnoloji yentengiso yedijithali.
Ukupapashwa kwi-Intanethi sisibonelelo sasimahla iqela eligcina lihlaziywa. Ungayifumana apha:
