I-5 Insights Idatha yeNtlalontle inokutyhila kwiShishini lakho

ukuqonda kwimidiya yoluntu

Ngamajelo eendaba ezentlalo anje nge-Twitter kunye ne-Facebook kunyuko lwemozulu, iinkampani ziqala ukubandakanya idatha eqokelelwe kwezi ndawo zentlalo kunye nabasebenzisi bazo kwiinkalo ezininzi zeshishini labo ukusuka kwintengiso ukuya kwimicimbi yabasebenzi yangaphakathi- kwaye ngesizathu esihle.

The umthamo omkhulu yedatha yemidiya yoluntu yenza ukuba kube nzima kakhulu ukuhlalutya. Nangona kunjalo, iinkonzo ezahlukeneyo zedatha ziyavela ukuze ziphendule umceli mngeni wokuqonda konke oku kunokuba luncedo kulwazi lwabathengi. Nazi iindlela ezintlanu zokuqonda ezinokubonelela ngamashishini.

  1. Ixesha leNtengiso leXesha langempela -Incoko yemidiya yoluntu ikhawuleza, ayimi, kwaye ikuyo yonke indawo. Kananjalo, inokusebenza njengombhobho othe ngqo woluntu. Olu lwazi lubonakalisiweyo lunika iinkampani iwindow yexesha lokwenyani kwiingqondo zabathengi kwaye ivumela iimvakalelo ezilungileyo okanye ezimbi ukuba zivavanywe kwisikali esibanzi okanye nakwesiphi na isihloko esithile, inkampani, okanye imveliso.
  2. Imiba efanelekileyo kunye noMxholo -Njengoko ii-tweets ezahlukeneyo, iiposti zodonga, kunye ne-Facebook statuses zibonisa ukubetha kwemeko yangoku kwintengiso, ezi ndawo zosasazo zasekuhlaleni zinokutyhila imeko kwezona zinto zibalulekileyo kunye nomxholo oveliswa yinkampani. Sebenzisa iinkonzo zedatha Ukulandela umkhondo weempendulo kwimikhankaso yentengiso kunceda inkampani inciphise into ephumeleleyo kwaye ifuna ukulungiswa.
  3. Umdla womsebenzisi -Ieweets, izabelo, kunye neqhosha likaFacebook elithi "Njenge" ngokuchanekileyo bonisa umdla womsebenzisi kunye nezimo zengqondo kwizihloko ezininzi ezingapheliyo. Ukuhlalutya le datha kunokunika isikhombisi sokuba zeziphi iimpawu zomcimbi, inkampani, inkonzo, okanye imveliso ethandekayo okanye engathandekiyo kwaye yazisa izigqibo malunga neshishini kunye neendlela zokuthengisa okanye nokuphuhliswa kwemveliso.
  4. Iindlela zokuSebenza zangaphakathi -Idatha yezentlalo inokubangelwa kukunxibelelana ngaphaya kwamaqonga amakhulu eendaba anje nge-Twitter kunye ne-Facebook. Umsebenzi okwi-Intanethi kunye nokuzibandakanya koluntu ngokuchasene nomxholo wejografi nako kungongezwa kumxube ukuveza ukuqonda okuthile malunga nokusebenza kwangaphakathi kwabasebenzi benkampani. Ukulandelela olu hlobo lwedatha yezentlalo kunye neepatheni zokuziphatha kunye neemethrikhi ezinje ngengeniso yabasebenzi kunokunceda ukwazisa iindlela zokuphucula ukusebenza komntu kunye nenzuzo.
  5. Ukhuphiswano loPhando - Iinkampani zisebenzisa Idatha enkulu Uhlalutyo olusuka kwimidiya yoluntu akusoloko kufuneka lujolise ngokucacileyo kwingxoxo ejikeleze inkampani yabo. Ukujonga abo bakhuphisana nabo kunye nokuba bathini abathengi babo kunokukhanyisa ngokulinganayo kulawulo lweempawu kunye nokubekwa kwindawo yentengiso.

Ukuhlalutya idatha kumajelo asekuhlaleni kuyinkohliso njengoko idatha echongiweyo ayisiyo manani alula kunye namanani. Apha, iinkonzo zedatha kufuneka zivelise ukubonakaliswa komgangatho wezimvo kunye nomsebenzi, ezifuna iinkqubo ezintsha zohlalutyo. Ngelixa lo ingangumsebenzi otyhafisayo, idatha yezentlalo inokunika ukuqonda kunye nokwazisa izigqibo ezinika iinkampani indawo kwintengiso.

Ityala lemifanekiso: Insight.com

3 Comments

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    Ndiyawuthanda umbono wokuba incoko yentlalontle ibonakalisa isimo semarike. Ndicinga ukuba oku kunokunabela kwishishini okanye nakwinqanaba lophawu.

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